Reasons to Work with A Realtor®

If you're selling a home, you probably know that working with a REALTOR® is an indispensable part of selling your home. For one thing,
your REALTOR® can list your property in the Multiple Listing Service (MLS), providing your home with incomparable exposure and
ensuring you have as many REALTORS® as possible helping to find a buyer. But that's not all a REALTOR® does to market your home.
He or she knows how to specifically target advertising to reach buyers for your home, and uses all the marketing tools available to ensure
that your home is sold expediently. Additionally, a REALTOR® conducts a variety of other marketing efforts on your behalf, from holding
open houses and handling phone inquiries to showing your home to the prospective buyers.

What does a REALTOR® do for you besides find buyers? Plenty. A REALTOR® provides information on local market conditions to help
you price your property realistically and fairly, and keeps you abreast of changes in the market which may affect your property. And let's
face it: buying or selling a home means paperwork, lots of it. When it comes to closing escrow, a REALTOR® can be invaluable, leading
you through the paper trail with a steady hand, and familiarizing you with escrow, insurance, property disclosures and inspection
procedures, to name a few.

It's important to find a professional who is a REALTOR®. Why? A REALTOR® is someone who, as a member of the local, state, and
national trade associations, adheres to a strict code of ethics. Recently, the National Association of Realtors® commissioned a nationwide
survey to determine whether REALTORS® were doing their job professionally. The results were impressive: 97 percent of respondents
indicated they received "excellent" or "very good" service from their REALTOR®.
Laura Chang
MBA, REALTOR®
© 2007 Laura-Chang.com. All Rights Reserved.
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